A QR code for a form lets people scan a poster, a menu or a table card with their phone camera and land straight on the form. It turns a printed request, such as Tell us how we did, into an entry in about 30 seconds. This guide is ideal for beginners and for teams at restaurants, events, clinics, shops and trades. We show how to get the code, where it should point, what size to print it, and how to track scans, in WordPress, in about 5 minutes.
The short version
- Every form’s General settings has a QR code to download.
- Download PNG for print, or SVG for a sharp code at any size.
- Point it at a page that works well on a phone, ideally a landing page.
- Print it at least 2 cm across, larger for walls and posters.
Where are QR codes useful?
| Place | Form | Why it works |
|---|---|---|
| A restaurant table card | A QR code feedback form | Guests answer before they leave |
| An event badge or slide | A session survey | Answers while the talk is fresh |
| A clinic waiting room | A patient intake form | Filled in before the visit |
| A van or a yard sign | A quote request | Neighbors ask on the spot |
| A shop counter | A newsletter sign-up | One scan, one field |
People are used to scanning since restaurants moved menus to QR codes, so a small Scan to fill in a form line under the code is enough.
How to make a QR code for a form, step by step
- Open the form in Echo Forms and go to Settings > General.
- In the QR code row, enter the address of the page your form is on.
- Save the form.
- Press Download PNG for print, or Download SVG for a code that stays sharp at any size.
- Add it to your design with a short line, such as Scan to tell us how we did.
- Scan the printed proof with 2 different phones before printing 500 copies; it takes under 1 minute.
The put a form on your site guide covers the QR code row. With a landing page, the code points at it unless you enter another address.
Where should the code point?
At a page that works well on a phone, with the form near the top. A landing page from Echo Forms Signature is ideal: the form on a page of its own with no menus, so the scan lands right on it. For a quick feedback form, one question at a time in conversational mode feels natural on a phone. Our form landing page guide covers it.
How big should a printed QR code be?
At least 2 cm across for something held in the hand, such as a menu or a card. A common rule is to make it about one tenth of the distance people scan from, so a poster read from 2 meters needs a code of about 20 cm. Leave a white margin around it, and keep strong contrast, dark on light. The QR code standard overview on Wikipedia explains why the quiet margin matters.
How do you know how many people scanned?
Add a hidden value or a campaign tag to the address the code opens, such as source=table-card, so each entry says it came from the code. With Signature, source tracking records the UTM tags on every entry; our UTM parameters guide shows how. Compare entries from each placement after 30 days.
A QR code for a form takes about 5 minutes to make and works on every copy you print. Point it at a phone-friendly page, print it big enough, and tag the address so you know which placements bring entries.
A QR code on every form
Every Echo Forms form has a QR code to download, free. Landing pages come with Signature.
